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Already have an ? Log in. Log in through your institution. Online platforms offer access to a larger social group than is generally available through offline contacts, making the Internet an emerging venue for seeking casual sex partners. The ease of seeking sex partners through classified ad sites may promote risky behaviors that increase the transmission of STDs.

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In this paper, using a natural experiment setup, we investigate whether the entry of a major online personals ad site, Craigslist, increases the prevalence of HIV over a 10 year period from to across 33 states in the United States. After controlling for extraneous factors, our suggest that the entry of Craigslist is related to a In addition, the analyses reveal that nonmarket-related casual sex is the primary driver of the increase in HIV cases, in contrast to paid transactions solicited on the site e.

These findings are essential to understanding the social routes through which HIV transmission takes place and the extent to which site entry can influence HIV trends. Implications for healthcare practitioners and policy makers are discussed.

The editorial objective of the MIS Quarterly is the enhancement and communication of knowledge concerning the development of IT-based services, the management of IT resources, and the use, impact, and economics of IT with managerial, organizational, and societal implications. Professional issues affecting the IS field as a whole are also in the purview of the journal.

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Abstract Online platforms offer access to a larger social group than is generally available through offline contacts, making the Internet an emerging venue for seeking casual sex partners. Journal Information The editorial objective of the MIS Quarterly is the enhancement and communication of knowledge concerning the development of IT-based services, the management of IT resources, and the use, impact, and economics of IT with managerial, organizational, and societal implications.

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